Making healthcare booking work across patients, providers, insurers and partners.
Healthigo started as an in5 Tech-incubated startup and grew into a GCC healthcare discovery and booking platform. The visible problem was finding and booking care. The actual problem was getting every party in the system to agree on what was true at the moment of the appointment.
The platform served patients across iOS, Android and web while simultaneously serving providers, TPAs, insurance networks, and third-party partners like 2GIS, Careem and Google Reserve. Each of them needed a different slice of the same data — in real time, and accurate enough to act on.
Provider data lived across multiple systems. Insurance eligibility varied by scheme and network. Availability moved by the hour. Partner channels expected their own contracts. No-shows quietly undermined provider trust. A clean booking UI on top of that mess wasn’t enough — the system had to be true underneath.
End-to-end product strategy and platform execution across a cross-border team in Dubai and Hyderabad. Notably:
- A REST-first architecture with Firebase, GA4 and AppsFlyer instrumentation, designed for observable funnels and rollback safety.
- Integrated partner channels including 2GIS, Careem, Google Reserve, and insurance / TPA workflows, with NextCare becoming the flagship production B2B channel.
- Insurance-filtered search across 100+ schemes mapped to provider networks — a GCC first for dynamic coverage at the moment of booking.
- Reminder and confirmation flows tuned across SMS, push and email to reduce no-shows without alienating patients.
- CI/CD and structured QA discipline that supported 20+ releases per year at <2% rollback.
The platform reached 17,000 providers across 5,600 facilities and facilitated approximately 530,000 patient interactions, with 4.5M+ reach through partner integrations. The NextCare TPA channel matured into the flagship B2B integration. No-shows dropped by 23%.
Multi-sided platforms fail when one side is treated as an afterthought. Providers won’t trust a system that doesn’t protect their time. Insurers won’t commit unless eligibility is reliable. Patients won’t come back if booking is even slightly broken. The platform’s real job is making every party safe to act.